• As Prudential’s first on-staff video producer in Connecticut and, I designed and ran the studio in Hartford, including camera, lighting and audio set-ups, green screens, and more, subsequently taking on the full workload of all internal and client video requests, in addition to external location productions, resulting in a 400% increase in workload volume, and quadrupling of staff size built around my skills and achievements.     

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• Produced key corporate videos showcasing both products and services for Prudential, that resulted in the two largest deals in company history; Philips Corp. at $5.2b, and Joint Industry Board at $5.6b.   

 

• Significantly increased awareness of Prudential’s technical advancements by writing and producing Amazon Echo promotional material for nationally used sales presentations showcasing Prudential’s Alexa app.

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• Significantly increased Prudential’s products and service awareness to nearly 3 million new participants by producing several videos in Spanish for native Latin America and multi-lingual language client base.

 

• Developed college courses and workshops on film, video, music and multimedia production including creation and planning of class structure, and all presentation materials from video, graphics, music and documentation.   

 

• Collaborated in the look and design two television station branding changes and two broadcast lifestyle shows, increasing broadcast market share by nearly 40% over a two year period.